New Delhi: Zepto, the 10-minute delivery app, has made a bold statement ahead of the upcoming festive season. The brand has launched a cheeky new advertisement that features a bank heist scenario, all while highlighting the speed and convenience of its upcoming “Fastest Sale Ever.”
The ad, which has gone viral on social media, shows a bank robbery in progress. However, instead of panicking, one customer calmly continues shopping on the Zepto app, even as armed robbers point guns at him. The scene highlights Zepto’s ability to deliver products in record time, even during chaotic situations.
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The “Fastest Sale Ever” will run from September 22 to 29, offering customers exclusive deals and discounts. Zepto’s move comes at a time when e-commerce giants like Flipkart and Amazon are gearing up for their annual festive sales. By positioning itself as the fastest and most convenient shopping option, Zepto aims to attract customers looking for a hassle-free shopping experience.
This is not the first time Zepto has made headlines with its innovative marketing campaigns. In recent months, the brand has partnered with popular brands like Noise and Decathlon to expand its product offerings and reach a wider audience.
