New Delhi: IndoBevs has appointed Moumita Majumdar as the General Manager of PR, Corporate Communications, and Employer Branding, marking a significant milestone in the company’s growth journey. In this pivotal role, Majumdar will establish and lead these crucial functions, shaping the brand’s identity and strategy.
With a decade of experience in communications, Majumdar brings a wealth of expertise to IndoBevs. Prior to this, she was the Senior Manager of PR and Influencer Marketing at 82°E, a self-care brand co-founded by Deepika Padukone. She also helmed corporate communications for Urban Company across India, UAE, KSA, and Singapore, showcasing her ability to drive impactful strategies in diverse markets.
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Her career highlights include working with prestigious global PR agencies like Zeno Communications and Ruder Finn, where she collaborated with iconic brands such as Bumble, Marico, Disney+ Hotstar, Spotify, Netflix, Levi’s, Nike, Breitling, and Sony Sports Cluster.
Majumdar’s expertise spans a wide range of industries, including D2C brands, alcobev, beauty, fashion, luxury, lifestyle, entertainment, and home services. Known for her strategic vision and innovative approach, she has successfully led campaigns for names like Nissan, KIA Motors, Ducati, Hero EV, and GOAT Skincare.
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Speaking about her appointment, an IndoBevs spokesperson said, “We are delighted to welcome Moumita Majumdar to the IndoBevs family. Her extensive experience and creative acumen will be instrumental in elevating our brand presence and fostering deeper connections with our stakeholders.”
Majumdar’s addition to the leadership team underscores IndoBevs’ commitment to building a robust communication framework that aligns with its ambitious goals in the alcobev and lifestyle space.