New Delhi: Honasa Consumer, the parent company of brands like Mamaearth and The Derma Co., has appointed Amit Singh as the brand lead for its division, Brand Factory. Brand Factory is dedicated to launching and developing new brands within the Honasa Consumer portfolio.
Singh brings a wealth of experience to this role, having previously served as Head of Brand and Growth at Flash. He is a seasoned marketing professional with expertise across various domains, including brand marketing, growth hacking, sales, product management, and P&L management.
Prior to his role at Flash, Singh held key positions at prominent companies such as PharmEasy and Paytm. His diverse experience and proven track record in driving brand growth and success make him a valuable asset to Honasa Consumer.
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Singh announced his appointment on LinkedIn, expressing his excitement about joining the Honasa team and contributing to the growth of Brand Factory.
This appointment signifies Honasa Consumer’s commitment to nurturing and expanding its portfolio of brands through strategic leadership and innovative marketing strategies. With Singh at the helm, Brand Factory is poised for significant growth and success in the competitive consumer goods market.