New Delhi: As the Cricket World Cup draws near, Zomato, India’s leading food delivery platform, has launched a captivating ad film under its ongoing “Match Ho Toh Zomato” campaign. This latest promotional effort aims to blend the nation’s love for cricket and food, featuring popular celebrities Ranveer Singh and Samantha Ruth Prabhu.
The ad film, directed by the acclaimed Bollywood duo Raj Nidimoru and Krishna DK, skillfully captures the essence of India’s twin passions. The narrative kicks off with Ranveer Singh and Samantha Ruth Prabhu discussing the significance of India winning the World Cup. The film’s core message emphasizes that while people may miss out on various experiences, the singular focus now is on India’s triumph in cricket.
In the ad, a group of friends, including Singh and Prabhu, gather with eyes fixed on the television, enjoying cricket matches and savoring food delivered by Zomato. The scenes of camaraderie and shared excitement culminate in a unifying cheer of “Indiaaa-India,” reflecting the nation’s collective enthusiasm.
Ranveer Singh expressed his enthusiasm about the campaign, saying, “It was great collaborating with Raj and DK and Samantha on this campaign. We had fun shooting, and I believe that fun has translated into what we created. The campaign is really cute. The best thing to do during World Cup matches is to order from Zomato. This messaging is captured in a novel and innovative way by the creative team. I’m sure the viewers will have a smile on their face when they watch it.”
Samantha Ruth Prabhu also shared her excitement, stating, “I loved every moment of shooting this ad film. Cricket unites us all, and Zomato’s concept has been beautifully showcased by Raj and DK Sir. I am proud to be a part of this ‘Match Ho Toh Zomato’ campaign, and I will be cheering ‘Indiaaa-India’ out loud.”
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The campaign is expected to resonate strongly with young Indians, tapping into their shared love for cricket and food. By featuring beloved celebrities and emphasizing the joy of watching cricket matches with delicious food from Zomato, the ad aims to create a buzz and enhance viewer engagement during the World Cup season.
Zomato’s strategic move to launch this ad campaign at such a crucial time not only boosts their brand visibility but also connects deeply with the audience’s emotions. As the Cricket World Cup fever rises, Zomato is set to become the go-to choice for food delivery, making every match-watching experience more enjoyable.
Stay tuned for more updates as the Cricket World Cup excitement continues to build, and remember, “Match Ho Toh Zomato!”
For more information on Zomato’s latest campaigns and offers, visit Zomato’s official website or follow their social media channels.
