New Delhi: Bollywood power couple Ranbir Kapoor and Alia Bhatt have teamed up with FabriCare by D’Decor for a new ad campaign that showcases the brand’s high-performance fabrics. The ad highlights the easy-clean technology of FabriCare’s products, demonstrating their ability to withstand spills and stains without compromising their beauty.
Directed by Karan Johar, the campaign emphasizes the message “Beauty That Needs No Protection.” Kapoor and Bhatt playfully demonstrate the resilience of FabriCare’s fabrics in a series of scenarios, such as a champagne shower, showcasing their ability to handle everyday challenges with ease.
The ad campaign will be rolled out across various platforms, including television, digital media, and social channels. FabriCare hopes to reach a wide audience and emphasize the benefits of their innovative fabrics, which offer both style and durability.
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In addition to the ad campaign, FabriCare has also released a press release detailing the collaboration and the brand’s commitment to providing high-quality fabrics. The press release features quotes from Ranbir Kapoor, Alia Bhatt, Karan Johar, and representatives from FabriCare, providing insights into the campaign’s creation and the brand’s philosophy.
The campaign is expected to generate significant buzz and help to increase awareness of FabriCare and its products. With its focus on style, durability, and easy care, FabriCare aims to become the go-to brand for home fabrics.
