New Delhi: Edible oil brand Oleev, a flagship product under Modi Naturals Limited (MNL), has announced a new digital campaign featuring Bollywood actress Chitrangda Singh. The campaign aims to position Oleev Active as the “smart” choice for health-conscious consumers.
Akshay Modi, Managing Director of Modi Naturals, emphasized the brand’s commitment to offering superior products, stating, “We believe every kitchen deserves the best. Oleev Active is a testament to our dedication to providing consumers with smart and healthy cooking options.”
Mukesh Ghuraiya, Chief Marketing Officer of Modi Naturals, elaborated on the campaign’s strategy. “Today’s consumers seek smart, upgraded choices in every aspect of their lives. We are thrilled to partner with Chitrangda Singh to bring this insight to life. Oleev edible oils are the perfect upgrade for your kitchen, promoting a healthier lifestyle,” he said.
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The campaign positions Oleev Active as a modern, health-conscious choice, encouraging consumers to upgrade their cooking habits. The collaboration with Chitrangda Singh is expected to enhance the brand’s appeal to a wider audience.
