New Delhi: Ducati India, a subsidiary of the iconic Italian motorcycle manufacturer, has selected Burson as its strategic communications partner in India. Burson, a global communications agency renowned for its reputation-building expertise, will provide integrated communication services to Ducati to enhance its brand positioning, reputation, and engagement within the Indian market.
“We are delighted to partner with Burson India,” said Bipul Chandra, managing director of Ducati India. “Their proven track record in delivering successful campaigns and their deep understanding of the Indian market make them the ideal partner to help us elevate the Ducati brand experience in India.”
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“Ducati is a legendary brand known for its performance, style, and passionate community of riders,” said Deepshikha Dharmaraj, CEO of Burson Group India. “We are excited to use our creativity and storytelling skills to strengthen Ducati’s presence and connect more deeply with motorcycle enthusiasts across India.”
As Ducati continues to expand its presence in India, this partnership with Burson is expected to play a significant role in positioning the brand as a leader in the premium motorcycle segment. Burson’s expertise in public relations, media relations, digital marketing, and content creation will help Ducati reach a wider audience and build stronger relationships with its customers and stakeholders.
