New Delhi: Crisil, a leading provider of ratings, data, research, analytics, and solutions, has unveiled a new brand identity. The refreshed logo and visual identity aim to solidify the company’s position as a global insights-driven analytics firm while building upon its nearly four-decade legacy.
“Our reimagined brand expresses a more progressive vision of our future,” stated Amish Mehta, Managing Director & CEO of Crisil. “It celebrates our past and showcases our commitment to delivering actionable insights that empower clients to make mission-critical decisions with confidence.”
The new brand identity brings together Crisil’s various businesses, including Crisil Ratings, Crisil Intelligence, Crisil Coalition Greenwich, and Crisil Integral IQ, under a unified umbrella. This cohesive approach aims to offer a more consistent and connected experience for clients worldwide.
ALSO READ: Adfest Unveils New Trophy, Showcasing Innovation and Prestige
- Crisil Ratings provides independent credit ratings in India, enabling informed decisions and objective benchmarking for lenders, investors, and issuers.
- Crisil Intelligence offers insights, consulting, technology-driven risk solutions, and advanced data analytics to support clients across government, private, and public enterprises in making informed decisions.
- Crisil Coalition Greenwich specializes in providing strategic benchmarking, analytics, and insights to the financial services industry, helping clients measure and drive their business performance.
- Crisil Integral IQ delivers solutions and actionable intelligence to financial institutions globally, aiding them in strategic transformation, risk optimization, and operational excellence.
The new logo, featuring a bold black symbol, represents excellence and the certainty that Crisil delivers. The accompanying teal color in the business logos conveys confidence and trust, rooted in the company’s rigorous approach and domain expertise.
This brand transformation signifies a significant step for Crisil as it continues to evolve and meet the evolving needs of its clients in an increasingly complex and dynamic global landscape.
