New Delhi: Crayons Advertising has announced a major victory in the world of outdoor advertising, securing exclusive rights for the installation and management of advertising infrastructure at the upcoming Maha Kumbh 2025. This prestigious win builds upon Crayons’ successful track record, having previously partnered with major brands like HUL, Colgate, LIC, Sprite, PNB, and Bihar Tourism during the Maha Kumbh 2019.
The Maha Kumbh, a massive spiritual gathering held every 12 years, is expected to draw an estimated 400 million devotees and visitors in 2025, making it an unparalleled platform for brands to connect with a vast and diverse audience. Crayons Advertising, known for its innovative and impactful outdoor campaigns, is poised to leverage this opportunity to create a memorable experience for both pilgrims and advertisers.
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“We are honored to be a part of this monumental spiritual gathering,” said Kunal Lalani, Chairman and MD of Crayons Advertising. “The Maha Kumbh holds immense cultural and religious significance, and we are committed to contributing to its grandeur by delivering exceptional outdoor advertising solutions.”
Raj Mohanty, Vice-President of Crayons Advertising, emphasized the company’s commitment to seamlessly integrating visually stunning and functional advertising installations within the sacred environment. “Our focus is on providing brands with unparalleled opportunities to reach a diverse audience and leave a lasting impression,” Mohanty stated.
With this landmark achievement, Crayons Advertising is set to play a pivotal role in shaping the advertising landscape at the Maha Kumbh 2025, offering brands an unprecedented opportunity to engage with millions of people from all walks of life.