New Delhi: Banijay Asia has partnered with Sony Pictures Television to bring five popular international scripted series to India. The series, including Drop Dead Diva, La Prepago, Men At Work, Mob Doctor, and Rosario Tijeras, will be adapted to resonate with Indian audiences.
Mrinalini Jain, Group Chief Development Officer at Banijay Asia, expressed excitement about the partnership, stating, “This collaboration allows us to bring some of the world’s most iconic and celebrated series to India.
We’re particularly drawn to the unique storylines and relatable characters that these shows offer. By adapting them for an Indian audience, we believe we can create compelling content that resonates with our viewers while staying true to the original spirit of the series.”
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Sonika Bhasin, VP, Distribution, India, Sony Pictures Television, emphasized the potential for these adaptations to connect with the Indian audience. “We’re thrilled to be working with Banijay Asia on this exciting project,” she said. “These shows have garnered immense popularity worldwide, and we believe they have the potential to capture the hearts of Indian viewers as well. We’re confident that Banijay Asia’s expertise in adapting international formats will ensure that these adaptations are both authentic and engaging.”
The partnership between Banijay Asia and Sony Pictures Television marks a significant step forward in the Indian television industry. By bringing popular international series to India, the companies are aiming to expand the range of content available to Indian audiences and cater to diverse tastes.
