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Asics’ PSA Urges Office Workers to Take a Desk Break for Mental Health

Asics’ PSA urges office workers to take Desk Breaks to move their minds. A global study revealed a strong connection between sedentary behavior and declining mental wellbeing.
Move your mind, not just your mouse. Join the #DeskBreak movement and feel the benefits.

New Delhi: In a bid to promote mental health in the workplace, Asics has launched a Public Service Announcement (PSA) urging office workers to take regular movement breaks. A global study by Asics revealed a strong connection between sedentary behavior and declining mental wellbeing.

The PSA features actor Brian Cox as a terrifying boss, symbolizing the detrimental effects of prolonged desk work on mental health. Cox emphasizes the importance of breaking free from the sedentary lifestyle and incorporating movement into daily routines.

A Desk Break experiment conducted by Dr. Brendon Stubbs from King’s College London demonstrated the significant benefits of even short movement breaks. Participants who took 15-minute movement breaks experienced improvements in mental state, stress reduction, productivity, and focus. Additionally, they reported feeling more relaxed, calm, and resilient.

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Asics is encouraging office workers worldwide to join the #DeskBreak movement and share images of their empty desks on World Mental Health Day. By participating, individuals can raise funds for mental health charities and contribute to a global effort to promote mental wellbeing.

Dr. Stubbs highlighted the powerful impact of even short bursts of exercise on mental health. The Desk Break experiment showcased the effectiveness of 15-minute movement breaks in improving wellbeing and reducing stress, even in demanding work environments.

Tomoko Koda, Managing Executive Officer at Asics, emphasized the company’s commitment to promoting the power of movement for both physical and mental health. Asics, which stands for “Anima Sana in Corpore Sano” or “Sound Mind in a Sound Body,” recognizes the detrimental effects of prolonged sedentary behavior. The company aims to inspire office workers to prioritize their mental health by incorporating regular movement into their daily routines.

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