New Delhi: Network18, India’s leading media conglomerate, is spearheading the nation’s drive towards sustainable mobility with the launch of “Green Bharat,” an annual conclave dedicated to accelerating the adoption of electric vehicles (EVs). The inaugural event, taking place on December 13, 2024, in New Delhi, will bring together key policymakers, industry leaders, and sustainability advocates to chart the “Road to Green.”
This landmark initiative is a collaborative effort with Ola Electric, India’s largest EV company. “Green Bharat” will be a multi-platform conversation, spanning Network18’s television channels, digital platforms, print publications, and on-ground activations, ensuring comprehensive coverage of India’s evolving EV landscape.
The conclave will feature prominent figures such as Shri Nitin Gadkari, Union Minister of Road Transport and Highways, and Shri Piyush Goyal, Minister of Commerce and Industry, as Guests of Honour. Their presence underscores the government’s commitment to promoting EV adoption and achieving India’s sustainability goals.
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“The global automotive industry is undergoing a transformative shift towards electrification,” said Mr. Avinash Kaul, Chief Executive Officer – Network18 (Broadcast) & Managing Director of AETN18. “India’s transition to electric vehicles is not only an environmental milestone but also a significant driver of economic growth. ‘Green Bharat’ is more than just an event; it’s a movement that aims to bring the EV community together and highlight the dynamic potential of this emerging sector.”
“Green Bharat” will serve as a platform for in-depth discussions on India’s EV ecosystem, identifying challenges and opportunities, and setting a clear roadmap for the country’s EV future. By fostering innovation, policy advocacy, and collaborative solutions, the initiative aims to accelerate EV adoption and pave the way for a greener, more sustainable India.