New Delhi: CoinDCX, India’s leading cryptocurrency exchange, has appointed cricket star Gautam Gambhir as the brand ambassador for its ‘Learn Karo. Crypto Karo.’ campaign. The initiative aims to educate Indian investors about cryptocurrency, empowering them with essential knowledge before making investment decisions.
With over 160 million investors in India, many remain hesitant to enter the crypto space due to a lack of understanding. CoinDCX’s new campaign seeks to break down these barriers, providing resources and guidance to help investors engage with cryptocurrency confidently and responsibly.
Sumit Gupta, Co-founder of CoinDCX, emphasized the importance of trust and education in building investor confidence. “We are thrilled to have Gautam Gambhir on board. His values of commitment, learning, and trust align perfectly with our mission to educate and empower investors.”
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Gambhir, known for his leadership and focus, said, “Confidence comes from knowledge. I’m partnering with CoinDCX to help India explore crypto responsibly—first learn, then invest.”
CoinDCX aims to address the knowledge gap in crypto investing by offering easy-to-understand resources, aiming to make the process more accessible and less intimidating for Indian investors.