New Delhi: Nykaa, a leading beauty e-commerce platform, has announced the appointment of Sukhleen Aneja as Senior Vice-President and Business Head for Kay Beauty. In her new role, Aneja will be responsible for driving the growth of Kay Beauty, a popular beauty brand, in international markets.
Aneja brings a wealth of experience in sales and marketing, having worked for renowned companies such as Unilever, L’Oreal, and Reckitt Benckiser. Her most recent position was as CEO of Brands at Good Glamm.
Adwaita Nayar, Executive Director of Nykaa, expressed excitement about Aneja joining the team. “We are delighted to welcome Sukhleen Aneja to the Nykaa Family,” Nayar stated. “Her extensive experience in building customer-centric brands will be invaluable as we expand our ambitions for both Kay Beauty and Nyveda.”
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Aneja is also expected to play a strategic role in guiding the growth of Nyveda, a brand focused on Ayurvedic beauty products. Additionally, she will provide strategic direction for several emerging brands in the wellness and personal care sectors.
Aneja expressed her enthusiasm about joining Nykaa and contributing to the growth of Kay Beauty and Nyveda. “I am thrilled to join Nykaa and look forward to driving growth and innovation in Kay Beauty and Nyveda,” she said. “Beauty continues to be under-penetrated in India, and there is a significant opportunity to create strong and consumer-first brands.”