New Delhi: News24, a leading news channel, has announced the appointment of seasoned media executive Mini Harrison as Senior Vice President (Sales). Ms. Harrison brings over 29 years of experience in media and advertising sales across various platforms, including print, digital, and television.
In her new role, Ms. Harrison will be responsible for overseeing all sales operations at News24. Her extensive experience and proven track record in driving revenue growth are expected to be instrumental in the company’s continued success.
Prior to joining News24, Ms. Harrison served as National Cluster Sales Head/Branch Head at Zee Media Corporation Limited (ZMCL) since 2020. Throughout her career, she has held various leadership positions in prominent media companies, where she successfully managed sales for news and entertainment channels.
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Commenting on the appointment, Anuradha Prasad, Chairman and Managing Director of BAG Group and Editor-in-Chief of News24, said, “We are delighted to welcome Mini Harrison to our team. Her vast experience and exceptional achievements in the media industry make her a valuable asset to News24. We are confident that her leadership will be instrumental in driving innovation and propelling our sales efforts forward.”
Ms. Harrison’s appointment underscores News24’s commitment to strengthening its leadership team and achieving continued growth. Her expertise is expected to play a key role in the company’s strategic expansion plans.