New Delhi: Tribes Communication, a leading integrated marketing communications agency, has announced the launch of its new sports marketing and management business unit, Tribes Sports. This expansion aims to provide comprehensive services to the sports and entertainment industry, including league development, athlete representation, and strategic counsel.
Led by Ambika Sharma, a seasoned professional within the organization, Tribes Sports will offer a wide range of services. These include:
- League Development: Assisting in the creation and growth of new sports leagues and franchises.
- Athlete Representation: Providing representation and management services to athletes across various sports.
- Strategic Counsel: Offering expert advice on business development, performance enhancement, and brand building.
- Sports Asset Management: Managing and marketing sports-related assets such as media rights and sponsorship opportunities.
- Investment Consulting: Advising investors on opportunities within the sports industry.
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Gour Gupta, Chairman and Managing Director of Tribes Communication, expressed his excitement about the launch of Tribes Sports. He stated, “We are thrilled to embark on this new journey and expand our services to empower brands in the sports industry. Tribes Sports is a natural extension of our goal to create meaningful connections between brands and their audiences.”
Ambika Sharma, the head of Tribes Sports, shared her enthusiasm for the new venture. She emphasized the importance of long-term partnerships and sponsorships in building brand loyalty and fostering deeper connections. Sharma’s goal is to bring innovation and strategic thinking to sports marketing and management, ensuring clients stay competitive in the fast-paced industry.
With Tribes Sports, Tribes Communication aims to become a leading player in the sports marketing and management space in India. The company’s expertise in integrated marketing communications, coupled with its focus on the sports industry, positions it well to provide valuable services to clients and contribute to the growth of the sports ecosystem.
