New Delhi: Tonic Worldwide, a leading digital marketing agency, has announced the appointment of Nishant Gopalia as Senior Vice President of Media and MarTech. In this role, Gopalia will be responsible for leading the agency’s media practice and spearheading the development and implementation of innovative MarTech solutions for clients.
Gopalia brings a wealth of experience in the digital media space, having previously led the digital media unit for Viacom18’s sports vertical. During his tenure at Viacom18, he successfully managed media campaigns for major sporting events such as the FIFA World Cup, the Indian Premier League (IPL), and various BCCI cricket tournaments.
Prior to his role at Viacom18, Gopalia held senior positions at leading media agencies such as GroupM, PHD, and Performics, where he gained expertise across a wide range of sectors, including entertainment, over-the-top (OTT) platforms, fast-moving consumer goods (FMCG), banking, and direct-to-consumer (D2C) brands.
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“I am thrilled to join the talented team at Tonic Worldwide,” said Gopalia. “The agency has a strong reputation for partnering with leading brands, and I am eager to contribute to its continued growth by driving innovative media solutions that deliver exceptional results for our clients.”
Chetan Asher, Founder and CEO of Tonic Worldwide, expressed his enthusiasm for Gopalia’s appointment. “We have been actively working to strengthen our media practice and build a robust suite of MarTech tools to enhance the value we deliver to our clients in today’s ROI-driven environment,” said Asher. “Nishant’s unique blend of agency expertise and deep understanding of brand needs makes him the ideal leader to guide our media unit with vision and rigor, driving breakthrough innovations and achieving significant growth.”
