New Delhi: KlugKlug, a leading global SaaS platform for influencer marketing, today announced the appointment of Shuchi Sethi as its new Country Manager for India. In her new role, Sethi will spearhead the company’s expansion and revenue initiatives across all regions in India, including North, West, and South.
With over a decade of experience in the influencer marketing sector, Sethi brings a wealth of knowledge and strategic vision to KlugKlug. Prior to joining KlugKlug, Sethi held leadership positions at Fork Media and Anymind Asia Group, where she significantly contributed to business development and client growth. Her extensive experience spans partnerships with over 200 brands.
“I am excited to join KlugKlug to drive this change and provide our clients with the insights they need to make informed decisions,” said Shuchi Sethi, Country Manager, KlugKlug. “In my years in this industry, I have witnessed influencer marketing evolve from a burgeoning concept to a core marketing strategy for brands across sectors. KlugKlug’s focus on data and automation is not only timely but essential to bring structure and scientific rigor to this space.”
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Kalyan Kumar, Co-founder and CEO of KlugKlug, said, “We are delighted to welcome Shuchi Sethi as our Country Manager for India. Her leadership experience, coupled with her deep understanding of influencer marketing’s evolving nature, will be instrumental as KlugKlug continues to deliver data-backed solutions that help our clients in making informed decisions. Shuchi’s insights will play a crucial role in scaling our operations and strengthening KlugKlug’s foothold in the Indian market.”
Vaibhav Gupta, Co-founder and CPO of KlugKlug, added, “Brands today are increasingly recognizing the value of tech in influencer marketing, using data and automation to make informed decisions that drive results. With Shuchi’s extensive experience and proven track record in the influencer space, she brings a blend of industry insight and strategic expertise. Her knowledge of what brands need and her commitment to structured, data-driven solutions make her the perfect fit to lead KlugKlug’s growth in India.”
