New Delhi: Netflix, the world’s leading streaming entertainment service, has announced the appointment of Nicolle Pangis as Vice President of its Advertising business. In this role, Pangis will be responsible for overseeing sales operations in the United States and Canada.
Pangis, a seasoned advertising executive, brings a wealth of experience to Netflix. She previously served as the CEO of Ampersand, where she led the company’s growth and innovation. Prior to Ampersand, she held leadership positions at renowned companies such as 24/7 Media Inc., Xaxis, GroupM, and Extreme Reach.
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“I’m thrilled to join Netflix and contribute to the company’s exciting journey into advertising,” said Pangis. “I look forward to collaborating with brands and agencies to explore innovative ways to connect with Netflix’s global audience.”
Pangis will report to Amy Reinhard, Netflix’s president of advertising. This strategic hire further solidifies Netflix’s commitment to building a robust advertising business and expanding its revenue streams.