New Delhi: Esskay Beauty Resources, a leading beauty and wellness brand, is poised to significantly expand its footprint both domestically and internationally. The company, which currently manages a portfolio of 14 brands across beauty, hair tools, and hair care, is committed to empowering salons, spas, and beauty professionals with high-quality products and comprehensive education.
As part of its strategic expansion, Esskay Beauty is targeting tier two and three Indian cities to broaden its customer base and strengthen its distribution network. This move aligns with the company’s vision to make its products and services accessible to a wider audience.
“Our goal is to transform the beauty and wellness industry on a global scale,” said Ankit Virmani, Director of Esskay Beauty Resources. “By expanding our presence in urban cities, we aim to bring quality products and expert education to every corner of the Indian subcontinent and beyond.”
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Beyond India, Esskay Beauty is also actively exploring opportunities to enter new international markets. The company has already established a presence in Sri Lanka, Nepal, and Bangladesh and is looking to further extend its reach globally.
To support its growth and enhance its offerings, Esskay Beauty is expanding its educational arm, Esskay Academy. The academy has increased its course offerings from six to twenty, covering a wide range of topics related to beauty and wellness. By collaborating with international artists and educators, Esskay Academy aims to provide world-class training and development opportunities for beauty professionals.
As Esskay Beauty continues to grow, it is also investing in its workforce. The company has increased its employee count from 200 to over 290, reflecting its commitment to building a strong and talented team.
With its focus on innovation, quality, and education, Esskay Beauty is well-positioned to become a leading player in the global beauty and wellness industry.