New Delhi: Cox & Kings, the renowned travel and tourism company, today announced the appointment of Ramalingam Subramanian, known as Ram, as the President of Wilson and Hughes India and Cox & Kings. This strategic move signals a renewed focus on revitalizing the legacy brand and its extensive portfolio of over 200 sub-brands.
Ram brings a wealth of experience in strategic brand development, corporate leadership, and transformative marketing to his new role. He has a proven track record of success with both iconic brands and new-age ventures. Prior to joining Cox & Kings, Ram held key leadership positions at CoinDCX, Tap Invest, Cipla, Coca-Cola, and TCS. He also founded Prarambhan Creative Works, a brand and marketing agency.
“Ram’s joining is an exciting step forward for both Cox & Kings and Wilson and Hughes,” said Karan Agarwal, Director at Wilson and Hughes and Cox & Kings. “He possesses a unique blend of experience and a remarkable ability to balance legacy with innovation. We are confident that he will propel Cox & Kings forward, reimagining our offerings to resonate with today’s travelers while honoring our rich history.”
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Ram’s appointment comes at a time of significant transformation in the travel and tourism industry. “We are witnessing a subtle yet significant shift in the travel and tourism ecosystem,” Ram commented. “People’s preferences, transactional behavior, and expectations are evolving. Cox & Kings is poised to set a new standard in travel that recognizes the nuances of a digitally empowered, experience-driven audience. I look forward to advancing this brand’s legacy with a fresh perspective.”
With his deep understanding of both traditional and contemporary market dynamics, Ram is well-equipped to lead Cox & Kings into a new era of growth and innovation. His focus on delivering meaningful and impactful travel experiences is expected to resonate with today’s discerning travelers.
