New Delhi: New Delhi Television (NDTV) has announced its financial results for the second quarter of fiscal year 2025, revealing a net loss of Rs 52.77 crore. This marks the fourth consecutive quarterly loss for the news broadcaster, primarily driven by increased operational, production, and marketing costs associated with its ongoing expansion and growth initiatives.
Despite the financial setback, NDTV’s revenue from operations witnessed a 16.5% growth to reach Rs 111.3 crore during the July-September quarter compared to the previous year. The company attributed this rise to increased advertising revenues, strategic investments in new TV channels and infrastructure, and the successful execution of its content strategy.
The company’s total expenses surged by 76% during the quarter, primarily due to higher production costs associated with launching new channels and expanding its reach. NDTV’s advertising spends also rose by 6%, reaching Rs 44.8 crore, compared to Rs 20.8 crore in the same period last year.
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As NDTV continues to navigate the challenging media landscape, investors and industry analysts will be closely watching the company’s future performance to gauge its ability to turn around its financial situation and sustain its position as a leading news broadcaster in India. The company’s strategic investments, innovative content, and ability to adapt to changing consumer preferences will be crucial factors in determining its long-term success.
